PMGuru
Telecom

Drove 10% revenue lift and launched IoT products at a Fortune 10 Telecom

A Fortune 10 telecom provider had a fractured digital experience, stalled IoT ambitions, and 600+ applications with no unified compliance posture. I rebuilt the digital registration platform, launched IoT product lines for Connected Cars and Wearables, and ran 300+ projects on time and on budget. Revenue grew 10% across key segments within 12 months.

Timeline: 12 months

The Challenge

What was broken before

The company had the network and the enterprise relationships, but the digital experience was holding it back. User registration was clunky, onboarding dropped off, and 400+ B2B clients had no unified identity management. IoT was a boardroom talking point with zero shipped product. Over 600 applications lacked consistent compliance, creating data security risk across the portfolio.

The Approach

What I did

  1. Rebuilt the digital registration and dashboard experience. Integrated Single Sign-On across the platform, reducing friction and increasing user registrations by 10%. Ran iterative development cycles with UX research at every stage.
  2. Built an identity and access management framework for 400+ B2B clients, designed to scale for 20% user base growth over two years. Secure access without slowing onboarding.
  3. Led UX research to pinpoint usability gaps across the digital platform. Used data-driven roadmaps to fix conversion paths, driving a 15% increase in new user sign-ups. Collaborated with marketing to build campaigns that promoted online account enrollment.
  4. Launched IoT product lines for Connected Cars and Wearables. Identified the use cases, built the go-to-market, and shipped. Market share grew 20% in those product segments.
  5. Managed the product portfolio across Microcell deployment, API development, IVR enhancements, Multi SIM integration, and SEO for promotional campaigns. Revenue grew 10% across those segments.
  6. Drove compliance across 600+ applications, reducing data security breaches by 15%. Led 300+ projects on time and within budget, cutting project risk by 25%.

Results

Numbers that moved

10%

Revenue growth across key product segments

20%

Market share gain in IoT (Connected Cars, Wearables)

15%

Increase in new user sign-ups

300+

Projects delivered on time and on budget

What They Said

Client testimonial

He did not just talk about digital transformation. He rebuilt our registration platform, launched two IoT product lines, and ran 300 projects without missing a deadline. Revenue moved in every segment he touched.

Product Lead, Fortune 10 Telecom

Ready to talk?

Book a 30-minute diagnostic call. I will tell you the three biggest growth gaps I see, and you will walk away with a clear next step, whether we work together or not.