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Dhaval Shah · Fractional Leader

I learned the work by owning the number.

I'm a fractional product and revenue leader for companies doing $10M-$100M. For 26+ years I've sat inside product and revenue, not outside writing decks.

When nobody owns the shared KPI or the weekly meeting, growth slips before the board notices. I take that ownership, run the cadence, and stay until the P&L moves.

See how I work

Proof at a glance

26+ years. $150M+ influenced. Still in the room.

26+Years in product and revenue
15+Growth engagements
$150M+Revenue influenced
4Industries shipped in

How I work in the room

Four roles. Same job: own the number, run the meeting, move the P&L.

01 · Builder

I build the systems revenue needs to run.

I started in platforms, identity, telecom, and customer systems. A roadmap only pays off when the underlying system can ship and sell.

  • TelecomDigital platforms, identity, IoT launches, and large delivery programs.
  • RetailMobile shopping, cart conversion, returns, and store-plus-digital work.
  • FintechKeeping future buyers warm until they are ready to convert.
Dhaval Shah, professional headshot

Dhaval Shah

Fractional Leader

Background

Where this experience came from.

26+ years in the work. A few rooms that shaped how I operate.

  1. Telecom · ~18 years (2000–2018)

    Hard problems at enterprise scale

    About 18 years in telecom, from 2000 through 2018. The last decade of that stretch was at a Fortune 10 Telecom & IoT Provider: platform rebuilds, identity, connected products, compliance, and 300+ projects. That is where I learned how teams fail when nobody owns the join.

    A Fortune 10 Telecom & IoT Provider

  2. Retail · 3+ years

    Product choices show up in the money

    At a Legacy National Retailer: mobile order value, cart conversion, and returns. You cannot separate a product call from what customers pay and return.

    A Legacy National Retailer

  3. Fintech · 2+ years

    Future buyers are still pipeline

    At a Top-5 National Mortgage Lender I built paths that kept not-ready buyers engaged until they could convert, instead of watching them leave.

    A Top-5 National Mortgage Lender

  4. Healthcare · ~2 years

    Embedded until the revenue engine held

    Almost two years inside a Growth-Stage Healthcare Marketplace. I owned the join between marketing, product, sales, ops, and credentialing. The score was shipped revenue.

    A Growth-Stage Healthcare Marketplace

Results

Proof by industry

Healthcare · PMGuru engagement

60%+

Revenue growth over the full engagement

Almost two years inside a Growth-Stage Healthcare Marketplace across product, marketing, sales, ops, credentialing, and digital. One shared commercial system.

Read the case study

System

Marketing to shipped revenue

Shared KPIs and a weekly review rhythm.

First six months

35% revenue growth

Early proof before the longer run.

Engagement type

Fractional operator

A PMGuru engagement, not prior employment.

Who this is for

I start with what I will not do.

Wrong scope wastes a quarter. These rules keep the work clear.

Work where I cannot own KPIs or run the weekly exec meeting. If you only want advice by email, that is advisory, not this. I also skip deck-only audits with no decision rights, and any work where the CEO will not back one source of truth on pipeline, roadmap, and board numbers.

Peer signal

What teammates say

Product, engineering, strategy, and project leads. Names held where needed.

01 / 08

His leadership in gathering complex requirements and gaining business agreement was key to completing a project spanning multiple teams. A true asset to any project.

Project LeadA Fortune 10 Telecom & IoT Provider

Peer review carousel. Use left and right arrow keys when focused. Auto-advances and pauses on hover or focus.

From leaders who hire me

CEOs and revenue leaders on embedded work. Names held where needed.

More than 60% revenue growth
Dhaval built the operating system that connected marketing to shipped revenue. Revenue grew more than 60% while the team executed across sales, ops, and credentialing.

CEO

A Growth-Stage Healthcare Marketplace

Read case study

PMGuru and Studio are separate businesses.

PMGuru is fractional leadership. Studio builds websites for practices.

PMGuru

Fractional product and revenue leadership

I work inside healthcare and healthcare-adjacent companies doing $10M-$100M. Start with a Revenue Strategy Call or a Private Revenue Memo.

PMGuru home →

PMGuru Studio

Fixed-scope websites for practices

Website sprints for US medspas and clinics: copy, booking flow, and mobile fixes. Different offer from fractional leadership.

Studio site →

Next step

Want an outside read before you book?

Send your company URL and the number that needs to move in 90 days. I reply with three areas I would dig into. No meeting required.

Author details and common questionsShow

Insights on pmguru.org are written by Dhaval Shah, Fractional Leader. Each piece carries a byline, publish date, and dateModified when the operating guidance changes.

Numeric claims use approved evidence only. Case examples use confidentiality-safe labels and link to published proof where available.

Direct answers

Who is Dhaval Shah?

Dhaval Shah is a fractional product and revenue leader for PE-backed and founder-led companies doing $10M-$100M. He has 26+ years in product and revenue operations, 15+ growth engagements, and $150M+ revenue influenced across healthcare, fintech, retail, and telecom. He founded PMGuru.

What does a fractional product and revenue leader do?

A fractional product and revenue leader works inside your company part-time, owns specific KPIs, runs the weekly and monthly meetings, and stays until revenue moves. It is hands-on leadership, not a consulting report.

How is a fractional operator different from a consultant?

A consultant delivers recommendations and leaves. I take KPI ownership, run the meetings, and stay until the numbers move. You buy operating change, not a deck.

Which industries does PMGuru work in?

Healthcare, fintech, retail, and telecom. The constraints differ by industry. I have shipped in all four, with the deepest recent embedded work in healthcare and healthcare-adjacent companies.

How do PMGuru engagements start?

Engagements start with a diagnostic of product-market fit, sales funnel, unit economics, team structure, and cadence. You get three revenue gaps and a 90-day plan, then a weekly rhythm with named owners until the system sticks.